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All over the world, small business owners may be always on the lookout for ways to thrive and expand their businesses with the right tools. And that can start with payment processing.
Whether you're selling online, offline or a combination of the two, some great payment solutions for small businesses can help you accomplish a central part of doing business: getting paid.
The result? Selling your perfected salsa with ease no matter where you are – online, in your local storefront and even at the annual jalapeño festival.
In this guide, we’ll cover the payment solutions business owners can benefit from, including PayPal payment tools.
When it comes to small business payment options, the key is to keep the payment process as quick and hassle-free as possible for both your customers and your team.
Not only that, simplifying the payment process can help enhance the overall experience for everyone involved from increased customer satisfaction to streamlined operations.
Not sure where to start?
Read on to discover how to accept payment methods from various sources that may align with your unique needs as a small business.
With a growing preference for credit cards over cash and other payment methods, small business owners stand to benefit from offering card payment options for shoppers.
As one of the great payment methods for small businesses, here are some of the advantages of card payments:
Here are some cons you may need to consider:
Unlike card payments, cash payments allow for immediate receipt of funds – which can help manage cash flow and meet urgent financial needs. Plus, there are no fees associated with accepting cash from customers.
However, running a cash-only business does come with its challenges.
One of the main concerns is the risk of theft, both from external sources and internal employees. Cash transactions can also be more difficult to track compared to digital transactions.
One of the great ways to accept payments for small businesses is via online payment processing. Online payment gateways provide a smooth and secure way various operations – from retail to food service – to accept payments on their websites or ecommerce platforms.
By integrating an online payment gateway, you can offer customers the convenience of making purchases directly on your website, eliminating the need for manual processing or offline payment methods.
These gateways also support various online payment methods such as credit cards, debit cards and digital wallets.
Some of the downsides of online payments can be that the choice of accepted payment options might be limited depending on your chosen payment processor, and that varying fees and pricing structures can make comparing providers difficult.
Cheque payments involve customers writing a physical cheque for the desired amount and businesses depositing the cheque into their bank account.
Accepting cheques can provide a paper trail for recordkeeping and attract customers who prefer this method. However, it can be time-consuming to process and deposit cheques, and there is a risk of accepting bad cheques or encountering insufficient funds.
To start accepting cheque payments, businesses should establish a relationship with a bank or financial institution that offers cheque processing services. This involves setting up a business bank account and following the bank's guidelines for cheque acceptance and verification procedures.
Digital wallets are electronic payment methods that allow users to securely store their payment information on their mobile devices or online platforms. The technology will even accept QR code scans by allowing customers to make purchases via QR code or using Near Field Communication (NFC) technology.
If you accept digital wallet payments, it offers convenience, streamlined transactions and enhanced security for customers. However, businesses will likely need a compatible POS system or payment gateway to process these payments.
PayPal can help you do business almost anywhere.
Take orders for your delicious pasta sauce online with our credit card processing system, sell recipe kits on an online marketplace, accept payments for sales at the local maker’s market with a mobile point of sale or QR code, and email invoices to clients for catering.
As your end-to-end ecommerce solution for platforms and marketplaces, PayPal delivers a payment platform with the global scale and flexibility your business needs to help you stay competitive.
As a great payment solution for small businesses, we’re here to help you reach customers and make it easy for you to get paid, however you do business.
PayPal online checkout is a one-and-done payment solution that lets your business accept a range of payment types.
Whether you choose something simple or need a completely custom integration, PayPal can intelligently present relevant payment types to your customers, making it easy for them to pay using PayPal, credit or debit card and other payment methods.
If you're looking for something simple that you can implement yourself, try creating a payment button.
Setup takes just minutes and includes basic customisations like changing the button’s alignment, shape and colours. By copying prebuilt code and pasting it next to the products or services you want to sell on your website, you can start accepting payments right away – no developer help required.
When you want to fully integrate a more robust checkout process into your website, PayPal Checkout has an integration with the features you’re looking for. You can choose almost everything from the colours to the layout and language, designing a checkout process that is customised for your business.
As a payment gateway for small businesses, you can also process card payments over the phone, by fax or by mail with Virtual Terminal. Virtual Terminal allows you to enter a customer's card information directly into your PayPal account, so you can be flexible and accept payments in the way that’s most convenient for your customer.
Meeting customers where they are is important to keeping your business relevant for the times – that means adapting to changing consumer behaviour and buying preferences.
PayPal Point of Sale lets you accept credit and debit chip and contactless cards, as well as other payment options like mobile wallets. In addition to accepting payments, PayPal Point of Sale can help you streamline your operations with features to manage inventory, generate sales and performance reports, and more.
With PayPal QR codes, there's no need for you or your customers to handle cash or cards. This option allows customers to pay by simply opening the PayPal app and scanning your unique code, and then you receive payment quickly.
Your PayPal QR code is free to create, reusable and never expires. (Limits apply. See all merchant fees here.)
With PayPal Invoicing, you can generate professional-looking invoices in minutes. The online invoices make it as easy for your customers to pay as it is for you to create and track.
Just as importantly, you can effortlessly keep tabs on your invoices, monitor their status, and track payments in real time, allowing you to stay organised and support that payments are received promptly.
With the right tools, you can simplify your processes, save time and focus on what truly matters: growing your business.
Every business is different, there’s no one-size-fits-all. Picking the right payment system comes down to matching your business model, customer habits and budget.
PayPal’s ecosystem lets you serve almost every buyer, almost everywhere, from within one account by natively accepting multiple payment options. It’s a versatile solution designed to meet the needs of small business owners and enhance customer satisfaction through choice and convenience.
Integrating PayPal’s various payment methods into your ecommerce platform, website or physical POS system makes your business operations easy. You can go live quickly and depend on PayPal’s robust encryption and fraud-monitoring to keep every transaction secure.