Small BusinessCommerceE-commerce

6 smart tips to manage cash flow

These results may not be typical and may vary substantially by business. This content is provided for informational purposes only. You should always obtain independent business, tax, financial, and legal advice before making any business decision.

Cash flow management can make or break a business. Effective cash flow management helps you to pay staff and suppliers and take advantage of growth opportunities. Here are a few tips that can help you to improve business cash flow.

  1. Leverage technology to manage data

    Paper-based data requires manual time and effort. Let technology do the heavy lifting. Moving to cloud-based platforms can help you to access cash flow forecasting tools that provide quick snapshots of your inventory and financials. And this information can help you to spot trends that could help you to increase sales or savings.

    With a cloud-based platform, you can access business data and information from anywhere. So it’s easy to manage your business on the go. And it facilitates collaboration across multiple locations.

  2. Get personal

    Small businesses have the advantage of being able to offer hands-on, personal service. This can help to strengthen your cash flow. When a client misses a payment, pick up the phone.

    Calling customers directly about payment can be more effective than impersonal emails. Often, a single friendly conversation is all it takes to solve a problem. And it’s harder for someone to ignore a payment reminder delivered over the phone.

  3. Revisit your payment terms

    It’s always worth reviewing your payment terms. And they may vary according to customer, supplier, and circumstance. Can you accept payment upfront? Or receive a 50% down payment ahead of delivery? Find out what the standard is for your industry. Then, consider things like the payee’s history, the invoice size, and the job itself.

  4. Be bold enough to barter

    Don’t be afraid to ask suppliers and wholesalers for a better deal. Try deferring the whole or part of a payment. Or extending a due date to give yourself some leeway.

  5. Send invoices promptly

    Late payments cost UK small- and medium-sized businesses tens of thousands of pounds per year, and millions of hours of lost productivity.1 But there’s no point complaining if you drag your feet about sending invoices. Or even worse, if you don’t send them at all.

    Make it easy for customers to pay. Invoice on time and offer a range of payment options. Online invoices can make it convenient to pay. In fact, 77% of paid PayPal invoices are paid within a day of sending the invoice.2 Consider adding penalties for late payments. Or offer discounts for early ones.

    Fast payment systems, integrated with efficient payment solutions, can also save time and give your business the necessary cash flow to power growth.

  6. Operate more intelligently

    Deciding when to hold a sale? Want to invest in new equipment? To effectively make strategic decisions like these, it’s helpful to understand how your business ebbs and flows.

    It’s important that you accrue cash when business is booming. But equalising spending is also important. Just because a few big clients all pay in a single month doesn’t mean that it’s time to go on a spending spree. Track expenses over a 3-month period to see where your outgoings are and average them out.

    There are plenty of financial tools that can help you to manage and increase your cash flow and scale your business. PayPal Working Capital3 is one of them.

Parcours founder Dov Tate used PayPal Working Capital to help with the growth of his company. “I think it’s a no-brainer for people to look into. And it can really, really help you to make a step change in your business,” he says3.

“For us, the main use for PayPal Working Capital has been to increase our stock position. The funds are deposited almost instantly into the PayPal account, and they’re ready to deploy on our next stock order.”

In 10 years, more than 58,000 businesses have secured £2.5+ billion in Working Capital cash advances.4 And 93% of businesses whose sales revenue increased after accepting a PayPal Working Capital cash advance say that the advance helped to achieve this.5

Find out how PayPal Working Capital can help you to manage your cash flow. So you can run your business efficiently and get growing.

Related content